Melfort/Nipawin Northeast Sun (Regional: NE Sask)
Research and support: AdWest Media Inc. (info@adwest.ca)
Bookings and material: AdWest Media Inc. (booking@adwest.ca)
Group or publisher: Ken Sorenen
publication details market info
  • general
  • frequencyweekly
    publication dayfriday
    ROP format10C tabloid
    career / classified format9C tabloid
    page depth160
    zoneSK - North East
  • circulation
  • total circulation:22,209
     paid:0
     controlled:22,209
    audit date: 2016/02/26
    audit basis: CMCA-Free
  • ROP rates
  • ROP open line rate$1.08
    colour B + 1C $100.00
    B + 2C $320.00
    process $172.00
    position charge N/A
    career / classified rate$1.08
    Net FSI rate charge (CPM)$77.00
  • inserts
  • Insert quantity required 24,450
     
    special instructions
    Must be folded to maximum finished size no larger than 8.5" x 11"; Maximum weight 35g. Surcharge for flyers weighing more than 35g. Folding charges applicable. ABLE TO ACCEPT SKIDS.
    shipping address
    Northeast Sun c/o Melfort Journal 901 Main Street, Melfort, SK, S0E 1A0
     
    booking deadline Mon 4pm MST
    material deadline Mon 4pm MST
  • ROP specifications
  • 1C - 0.0" 6C - 6.125"
    2C - 2.0" 7C - 7.19"
    3C - 3.0" 8C - 8.25"
    4C - 4.0" 9C - 0.0"
    5C - 5.0" 10C - 10.25"
  • CAREER specifications
  • 1C - 1.0" 6C - 6.8"
    2C - 2.1" 7C - 8.0"
    3C - 3.3" 8C - 0.0"
    4C - 4.5" 9C - 10.3"
    5C - 5.6" 10C - 0.0"
  • ROP standardized ad sizes
  • Banner 10.25"w x 3.0"h"
    1/8 page 5.0"w x 2.86"h"
    1/4 page (V) 5.0"w x 5.71"h"
    1/4 page (H) 6.125"w x 4.5"h"
    1/3 page (square) 6.12"w x 6.25"h"
    1/2 page (V) 5.0"w x 11.43"h"
    1/2 page (H) 10.25"w x 5.71"h"
    Page Dominant 8.25"w x 8.5"h"
    Full page 10.25"w x 11.43"h"
  • special supplements
  • AGRICULTURE - General
  • demographics
  • total population  
    males 36,850
    females 37,463
    total households  
    with children 7,741
    without children 9,121
    person / household 2.4
  • household income
  • average $50,612
    percent over $60k 30%
    percent over $100k 10%
  • education
  • none 25%
    other 75%
    high school 28%
    trades 15%
    college 17%
    university 14%
  • labour force top industries
  • Agriculture, forestry, fishing and hunting 26%
    Health care and social assistance 10%
    Retail trade 10%
    Manufacturing 7%
    Educational services 6%
  • average household spending / yr
  • mortgage payments $3,302
    cell and internet $457
    home renovations $2,684
    rrsp's $619
    lotteries $110
    health insurance $297
    appliances $354
    furnishings $627
    computer hardware $213
    auto / truck purchase $2,169
    auto / truck lease $506
    air travel $256
  • agriculture
  • total number of farms 5,870
    livestock farms 146
    oilseed farms 1,737
    wheat farms 452
    farms using internet 2,380
    Report printed: March 28, 2017
    * This data is derived based on the coverage area of the newspaper or footprint as generally defined as those communities served with a minimum of 40% circulation penetration. Overall total circulation penetration will vary. The data source is TRIMAP Communications Inc. adapted from Statistics Canada (2006 Census DA Profile and 2006 Census of Agriculture CCS Profile) and adapted from Generation5 Famex data