Lloydminster Meridian Booster (SK) - Wed
Research and support: AdWest Media Inc. (info@adwest.ca)
Bookings and material: AdWest Media Inc. (booking@adwest.ca)
Group or publisher: Mary-Ann Kostiuk
publication details market info
  • general
  • frequencybi-weekly
    publication daywednesday
    ROP format10C tabloid
    career / classified format9C tabloid
    page depth160
    zoneSK - North West
  • circulation
  • total circulation:13,886
     paid:33
     controlled:13,853
    audit date: 2013/07/25
    audit basis: CMCA-Free
  • ROP rates
  • ROP open line rate$1.48
    colour B + 1C $85.00
    B + 2C $185.00
    process $172.00
    position charge 0.25% of ad cost
    career / classified rate$1.28
    Net FSI rate charge (CPM)$110.00
  • inserts
  • Insert quantity required 15,000
     
    special instructions
    No larger than 11.5" X 12"; Surcharge may be added according to weight. $25.00 per thousand folding charge. ABLE TO ACCEPT SKIDS
    shipping address
    Lloydminster Meridian Booster c/o Edmonton Sun 9300-47 Street, Edmonton, AB, T6B 2P6
     
    booking deadline Mon 12pm MST
    material deadline Mon 12pm MST
  • ROP specifications
  • 1C - 0.0" 6C - 6.125"
    2C - 2.0" 7C - 7.19"
    3C - 3.0" 8C - 8.25"
    4C - 4.0" 9C - 0.0"
    5C - 5.0" 10C - 10.25"
  • CAREER specifications
  • 1C - 1.0" 6C - 6.8"
    2C - 2.1" 7C - 8.0"
    3C - 3.3" 8C - 0.0"
    4C - 4.5" 9C - 10.3"
    5C - 5.6" 10C - 0.0"
  • ROP standardized ad sizes
  • Banner 10.25"w x 3.0"h"
    1/8 page 5.0"w x 2.86"h"
    1/4 page (V) 5.0"w x 5.71"h"
    1/4 page (H) 6.125"w x 4.5"h"
    1/3 page (square) 6.12"w x 6.25"h"
    1/2 page (V) 5.0"w x 11.43"h"
    1/2 page (H) 10.25"w x 5.71"h"
    Page Dominant 8.25"w x 8.5"h"
    Full page 10.25"w x 11.43"h"
  • special supplements
  • AGRICULTURE - General
  • demographics
  • total population  
    males 22,571
    females 21,929
    total households  
    with children 5,147
    without children 3,735
    person / household 2.7
  • household income
  • average $72,762
    percent over $60k 52%
    percent over $100k 24%
  • education
  • none 22%
    other 78%
    high school 25%
    trades 17%
    college 22%
    university 14%
  • labour force top industries
  • Mining and oil and gas extraction 16%
    Retail trade 12%
    Agriculture, forestry, fishing and hunting 10%
    Construction 8%
    Health care and social assistance 8%
  • average household spending / yr
  • mortgage payments $4,438
    cell and internet $564
    home renovations $3,182
    rrsp's $1,733
    lotteries $145
    health insurance $360
    appliances $364
    furnishings $786
    computer hardware $356
    auto / truck purchase $2,908
    auto / truck lease $604
    air travel $363
  • agriculture
  • total number of farms 1,578
    livestock farms 50
    oilseed farms 177
    wheat farms 87
    farms using internet 576
    Report printed: March 29, 2017
    * This data is derived based on the coverage area of the newspaper or footprint as generally defined as those communities served with a minimum of 40% circulation penetration. Overall total circulation penetration will vary. The data source is TRIMAP Communications Inc. adapted from Statistics Canada (2006 Census DA Profile and 2006 Census of Agriculture CCS Profile) and adapted from Generation5 Famex data