Saskatoon Rural Weeklies Combination (Warman CC Gazette/Rosthern SV News)
Research and support: AdWest Marketing Inc. (info@adwest.ca)
Bookings and material: SK Weekly Newspapers Assoc. (nnater@swna.com)
Group or publisher: Terry Jenson
publication details market info
  • general
  • frequencyweekly
    publication daythursday
    ROP format6C tabloid
    career / classified format6C tabloid
    page depth212
    zoneSK - 60min - Saskatoon
  • circulation
  • total circulation:18,188
     paid:1,842
     controlled:16,346
    audit date: 2013/09/24
    audit basis: CMCA-Free
  • ROP rates
  • ROP open line rate$1.53
    colour B + 1C $140.00
    B + 2C $140.00
    process $140.00
    position charge 0.25% of ad cost
    career / classified rate$1.53
    Net FSI rate charge (CPM)$97.00
  • inserts
  • Insert quantity required 18,832
     
    special instructions
    Must be folded to maximum finished size no larger than 8.5" x 11"; Maximum weight 30g. Surcharge for flyers weighing more than 30g. ADD $40/M FOR EACH 10g OVER MAX. CANNOT ACCEPT SKIDS, MUST BE BOXED.
    shipping address
    Clark's Crossing Gazette 109 Klassen Street West, Warman, SK, S0K 4S0
     
    booking deadline Mon 10am MST
    material deadline Mon 3pm MST
  • ROP specifications
  • 1C - 1.5" 6C - 10.25"
    2C - 3.25" 7C - 0.0"
    3C - 5.0" 8C - 0.0"
    4C - 6.75" 9C - 0.0"
    5C - 8.5" 10C - 0.0"
  • CAREER specifications
  • 1C - 1.1" 6C - 7.75"
    2C - 2.25" 7C - 0.0"
    3C - 3.75" 8C - 10.25"
    4C - 5.0" 9C - 0.0"
    5C - 6.4" 10C - 0.0"
  • ROP standardized ad sizes
  • Banner 10.25"w x 3.0"h"
    1/8 page 5.0"w x 3.86"h"
    1/4 page (V) 5.0"w x 7.79"h"
    1/4 page (H) 6.75"w x 5"h"
    1/3 page (square) 6.75"w x 7.5"h"
    1/2 page (V) 5.0"w x 15.25"h"
    1/2 page (H) 10.25"w x 7.79"h"
    Page Dominant 8.5"w x 11.5"h"
    Full page 10.25"w x 15.25"h"
  • demographics
  • total population  
    males 19,571
    females 19,282
    total households  
    with children 5,419
    without children 3,867
    person / household 2.9
  • household income
  • average $71,677
    percent over $60k 50%
    percent over $100k 19%
  • education
  • none 20%
    other 80%
    high school 26%
    trades 15%
    college 20%
    university 19%
  • labour force top industries
  • Agriculture, forestry, fishing and hunting 12%
    Health care and social assistance 11%
    Retail trade 10%
    Manufacturing 9%
    Construction 8%
  • average household spending / yr
  • mortgage payments $4,651
    cell and internet $552
    home renovations $3,211
    rrsp's $1,855
    lotteries $143
    health insurance $356
    appliances $366
    furnishings $783
    computer hardware $342
    auto / truck purchase $2,791
    auto / truck lease $573
    air travel $340
  • agriculture
  • total number of farms 0
    livestock farms 59
    oilseed farms 189
    wheat farms 136
    farms using internet 690
    Report printed: June 28, 2017
    * This data is derived based on the coverage area of the newspaper or footprint as generally defined as those communities served with a minimum of 40% circulation penetration. Overall total circulation penetration will vary. The data source is TRIMAP Communications Inc. adapted from Statistics Canada (2006 Census DA Profile and 2006 Census of Agriculture CCS Profile) and adapted from Generation5 Famex data