general
frequency | combo m |
publication day | monday |
ROP format | 6C tabloid |
career / classified format | 6C tabloid |
page depth | 213 |
zone | SK-60MIN-SASKATOON |
circulation
total circulation: | 1,872 |
paid: | 1,834 |
controlled: | 38 |
electronic: | |
audit date: | 2019/04/29 |
audit basis: | CMCA-Free |
ROP rates
Level 1 Open Gross | $1.17 |
Full Colour |
1/4 page |
$192.00 |
|
1/2 page |
$322.00 |
|
full page |
$322.00 |
position charge |
N/A
|
career / classified rate | $1.17 |
Net FSI rate charge (CPM) | $110.00 |
inserts
quantity (confirm prior)
|
0
|
publication specification
|
6 column Tabloid format.
Col. W. 9.5 picas; Pg. Depth 213 agates.
Publisher's rights reserved.
Reservation & closing: Thursday noon previous.
|
booking deadline
|
Thu 12pm MT
|
material deadline
|
Thu 12pm CT
|
|
ROP specifications
1C -
1.5"
|
6C -
10.25"
|
2C -
3.25"
|
7C -
0.0"
|
3C -
5.0"
|
8C -
0.0"
|
4C -
6.75"
|
9C -
0.0"
|
5C -
8.5"
|
10C -
0.0"
|
CAREER specifications
1C -
1.5"
|
6C -
10.25"
|
2C -
3.25"
|
7C -
0.0"
|
3C -
5.0"
|
8C -
0.0"
|
4C -
6.75"
|
9C -
0.0"
|
5C -
8.5"
|
10C -
0.0"
|
ROP standardized ad sizes
Banner
|
10.25"w x 3.0"h
|
1/8 page (H)
|
5.0"w x 3.86"h
|
1/8 page (V)
|
3.25"w x 7.0"h
|
1/4 page (V)
|
5.0"w x 7.85"h
|
1/3 page (H)
|
10.25"w x 5.5"h
|
1/3 page (V)
|
5.0"w x 10.25"h
|
1/2 page (H)
|
10.25"w x 7.85"h
|
1/2 page (V)
|
5.0"w x 15.21"h
|
3/4 page (V)
|
10.25"w x 11.25"h
|
Page Dominant
|
8.5"w x 11.25"h
|
Full page
|
10.25"w x 15.21"h
|
|
demographics
total population |
|
males |
3,159 |
females |
3,162 |
total households |
|
with children |
646 |
without children |
910 |
person / household |
2.3 |
household income
average |
$48,427 |
percent over $60k |
32% |
percent over $100k |
11% |
education
none |
15% |
other |
85% |
high school |
30% |
trades |
21% |
college |
16% |
university |
16% |
labour force top industries
average household spending / yr
mortgage payments |
$3,826 |
cell and internet |
$498 |
home renovations |
$2,824 |
rrsp's |
$824 |
lotteries |
$111 |
health insurance |
$299 |
appliances |
$380 |
furnishings |
$719 |
computer hardware |
$236 |
auto / truck purchase |
$2,396 |
auto / truck lease |
$494 |
air travel |
$277 |
agriculture
total number of farms |
606 |
livestock farms |
9 |
oilseed farms |
195 |
wheat farms |
69 |
farms using internet |
286 |
|