Killarney Guide
Research and support: info@adwest.ca
Bookings and material: bookings@adwest.ca
Group or publisher: Garry Struth
publication details market info
  • general
  • frequencyweekly
    publication dayfriday
    ROP format6C tabloid
    career / classified format6C tabloid
    page depth196
    zoneMB - 60min - Brandon
  • circulation
  • total circulation:1,517
     paid:1,382
     controlled:135
    audit date: 2016/01/27
    audit basis: CMCA-Paid
  • ROP rates
  • ROP open line rate$0.52
    colour B + 1C $59.00
    B + 2C $125.00
    process $125.00
    position charge 0.10% of ad cost
    career / classified rate$0.52
    Net FSI rate charge (CPM)$160.00
  • inserts
  • Insert quantity required 1,500
     
    special instructions
    Must be folded to maximum finished size no larger than 8.5" x 11"; Maximum weight 15g. Surcharge for flyers weighing more than 15g.
    shipping address
    Killarney Guide 336 Park Street East, Killarney, MB, R0K 1G0
     
    booking deadline Mon 4pm CST
    material deadline Tues 4pm CST
  • ROP specifications
  • 1C - 1.5" 6C - 10.25"
    2C - 3.25" 7C - 0.0"
    3C - 5.0" 8C - 0.0"
    4C - 6.75" 9C - 0.0"
    5C - 8.5" 10C - 0.0"
  • CAREER specifications
  • 1C - 1.5" 6C - 10.25"
    2C - 3.25" 7C - 0.0"
    3C - 5.0" 8C - 0.0"
    4C - 6.75" 9C - 0.0"
    5C - 8.5" 10C - 0.0"
  • ROP standardized ad sizes
  • Banner 10.25"w x 3.0"h"
    1/8 page 5.0"w x 3.57"h"
    1/4 page (V) 5.0"w x 7.15"h"
    1/4 page (H) 6.75"w x 5"h"
    1/3 page (square) 6.75"w x 7.5"h"
    1/2 page (V) 5.0"w x 14.29"h"
    1/2 page (H) 10.25"w x 7.15"h"
    Page Dominant 8.5"w x 10.5"h"
    Full page 10.25"w x 14.29"h"
  • special supplements
  • AGRICULTURE - General
  • demographics
  • total population  
    males 1,495
    females 1,612
    total households  
    with children 328
    without children 447
    person / household 2.4
  • household income
  • average $51,154
    percent over $60k 20%
    percent over $100k 7%
  • education
  • none 19%
    other 81%
    high school 34%
    trades 13%
    college 17%
    university 16%
  • labour force top industries
  • Agriculture, forestry, fishing and hunting 20%
    Retail trade 15%
    Health care and social assistance 15%
    Educational services 7%
    Wholesale trade 6%
  • average household spending / yr
  • mortgage payments $3,040
    cell and internet $432
    home renovations $2,469
    rrsp's $567
    lotteries $112
    health insurance $285
    appliances $380
    furnishings $642
    computer hardware $198
    auto / truck purchase $2,330
    auto / truck lease $563
    air travel $283
  • agriculture
  • total number of farms 137
    livestock farms 2
    oilseed farms 18
    wheat farms 16
    farms using internet 51
    Report printed: December 14, 2017
    * This data is derived based on the coverage area of the newspaper or footprint as generally defined as those communities served with a minimum of 40% circulation penetration. Overall total circulation penetration will vary. The data source is TRIMAP Communications Inc. adapted from Statistics Canada (2006 Census DA Profile and 2006 Census of Agriculture CCS Profile) and adapted from Generation5 Famex data