Baldur / Glenboro Gazette
Research and support: info@adwest.ca
Bookings and material: bookings@adwest.ca
Group or publisher: Mike Johnson
publication details market info
  • general
  • frequencyweekly
    publication daythursday
    ROP format6C tabloid
    career / classified format6C tabloid
    page depth200
    zoneMB - 60min - Brandon
  • circulation
  • total circulation:1,467
     paid:1,467
     controlled:0
    audit date: 2016/07/19
    audit basis: CMCA-Paid
  • ROP rates
  • ROP open line rate$0.56
    colour B + 1C $106.00
    B + 2C $125.00
    process $125.00
    position charge 0.20% of ad cost
    career / classified rate$0.56
    Net FSI rate charge (CPM)$85.00
  • inserts
  • Insert quantity required 1,600
     
    special instructions
    Must Be folded to maximum finished size no larger than 8.5" x 11"; Maximum weight 30g. Surcharge for flyers weighing more than 30g.
    shipping address
    Baldur Gazette-News Elizabeth Street, Baldur, MB, R0K 0B0
     
    booking deadline Fri 9am CST
    material deadline Fri 4pm CST
  • ROP specifications
  • 1C - 1.5" 6C - 10.25"
    2C - 3.25" 7C - 0.0"
    3C - 5.0" 8C - 0.0"
    4C - 6.75" 9C - 0.0"
    5C - 8.5" 10C - 0.0"
  • CAREER specifications
  • 1C - 1.5" 6C - 10.25"
    2C - 3.25" 7C - 0.0"
    3C - 5.0" 8C - 0.0"
    4C - 6.75" 9C - 0.0"
    5C - 8.5" 10C - 0.0"
  • ROP standardized ad sizes
  • Banner 10.25"w x 3.0"h"
    1/8 page 5.0"w x 3.57"h"
    1/4 page (V) 5.0"w x 7.15"h"
    1/4 page (H) 6.75"w x 5"h"
    1/3 page (square) 6.75"w x 7.5"h"
    1/2 page (V) 5.0"w x 14.29"h"
    1/2 page (H) 10.25"w x 7.15"h"
    Page Dominant 8.5"w x 10.5"h"
    Full page 10.25"w x 14.29"h"
  • regular features
  • AGRICULTURE - Local News
  • special supplements
  • AGRICULTURE - General
  • demographics
  • total population  
    males 1,862
    females 1,819
    total households  
    with children 367
    without children 469
    person / household 2.4
  • household income
  • average $42,279
    percent over $60k 22%
    percent over $100k 9%
  • education
  • none 29%
    other 70%
    high school 26%
    trades 11%
    college 17%
    university 16%
  • labour force top industries
  • Agriculture, forestry, fishing and hunting 41%
    Health care and social assistance 9%
    Educational services 8%
    Construction 7%
    Retail trade 4%
  • average household spending / yr
  • mortgage payments $2,701
    cell and internet $410
    home renovations $2,273
    rrsp's $545
    lotteries $109
    health insurance $263
    appliances $316
    furnishings $586
    computer hardware $196
    auto / truck purchase $1,979
    auto / truck lease $480
    air travel $230
  • agriculture
  • total number of farms 435
    livestock farms 14
    oilseed farms 30
    wheat farms 31
    farms using internet 156
    Report printed: November 23, 2017
    * This data is derived based on the coverage area of the newspaper or footprint as generally defined as those communities served with a minimum of 40% circulation penetration. Overall total circulation penetration will vary. The data source is TRIMAP Communications Inc. adapted from Statistics Canada (2006 Census DA Profile and 2006 Census of Agriculture CCS Profile) and adapted from Generation5 Famex data