Meadow Lake Northern Pride
Research and support: AdWest Media Inc. (info@adwest.ca)
Bookings and material: AdWest Media Inc. (booking@adwest.ca)
Group or publisher: Terry Villeneuve
publication details market info
  • general
  • frequencyweekly
    publication daythursday
    ROP format6C tabloid
    career / classified format8C tabloid
    page depth217
    zoneSK - North West
  • circulation
  • total circulation:4,769
     paid:1,665
     controlled:3,104
    audit date: 2015/12/01
    audit basis: CMCA-Free
  • ROP rates
  • ROP open line rate$1.15
    colour B + 1C $250.00
    B + 2C $250.00
    process $172.00
    position charge N/A
    career / classified rate$1.28
    Net FSI rate charge (CPM)$121.00
  • inserts
  • Insert quantity required 5,500
     
    special instructions
    Must be folded to maximum finished size no larger than 8.5" x 11"; Maximum weight 35g. Surcharge for flyers weighing more than 35g. Folding charges applicable. ABLE TO ACEPT SKIDS.
    shipping address
    Meadow Lake Northern Pride c/o Wainwright Star Press 1027 3rd Ave., Wainwright, AB, T9W 1T6
     
    booking deadline Mon 4pm MST
    material deadline Mon 4pm MST
  • ROP specifications
  • 1C - 1.5" 6C - 10.25"
    2C - 3.25" 7C - 0.0"
    3C - 5.0" 8C - 0.0"
    4C - 6.75" 9C - 0.0"
    5C - 8.5" 10C - 0.0"
  • CAREER specifications
  • 1C - 1.18" 6C - 7.667"
    2C - 2.5" 7C - 9.0"
    3C - 3.75" 8C - 10.333"
    4C - 5.0" 9C - 0.0"
    5C - 6.333" 10C - 0.0"
  • ROP standardized ad sizes
  • Banner 10.25"w x 3.0"h"
    1/8 page 5.0"w x 3.86"h"
    1/4 page (V) 5.0"w x 7.79"h"
    1/4 page (H) 6.75"w x 5"h"
    1/3 page (square) 6.75"w x 7.5"h"
    1/2 page (V) 5.0"w x 15.5"h"
    1/2 page (H) 10.25"w x 7.79"h"
    Page Dominant 8.5"w x 11.75"h"
    Full page 10.25"w x 15.5"h"
  • special supplements
  • AGRICULTURE - General
  • demographics
  • total population  
    males 14,963
    females 15,369
    total households  
    with children 2,118
    without children 1,415
    person / household 3.3
  • household income
  • average $52,178
    percent over $60k 33%
    percent over $100k 12%
  • education
  • none 39%
    other 61%
    high school 19%
    trades 12%
    college 14%
    university 16%
  • labour force top industries
  • Educational services 13%
    Health care and social assistance 11%
    Public administration 11%
    Retail trade 10%
    Agriculture, forestry, fishing and hunting 8%
  • average household spending / yr
  • mortgage payments $3,142
    cell and internet $499
    home renovations $2,379
    rrsp's $777
    lotteries $111
    health insurance $268
    appliances $334
    furnishings $682
    computer hardware $252
    auto / truck purchase $2,192
    auto / truck lease $480
    air travel $258
  • agriculture
  • total number of farms 533
    livestock farms 8
    oilseed farms 19
    wheat farms 8
    farms using internet 93
    Report printed: September 25, 2017
    * This data is derived based on the coverage area of the newspaper or footprint as generally defined as those communities served with a minimum of 40% circulation penetration. Overall total circulation penetration will vary. The data source is TRIMAP Communications Inc. adapted from Statistics Canada (2006 Census DA Profile and 2006 Census of Agriculture CCS Profile) and adapted from Generation5 Famex data