Estevan Combination (Estevan Mercury & Estevan Lifestyles)
Research and support: AdCanada Media Inc. (info@adcanadamedia.ca)
Bookings and material: AdCanada Media Inc. (bookings@adcanadamedia.ca)
publication details market info
  • general
  • frequencycombo
    publication daywed/fri
    ROP format6C tabloid
    career / classified format6C tabloid
    page depth220
    zoneSK-SOUTH EAST
  • circulation
  • total circulation:12,284
     paid:194
     controlled:12,090
     electronic:
    audit date: 2015/11/27
    audit basis: AAMC-Sworn Blend
  • ROP rates
  • Level 1 Open Gross$2.22
    Full Colour 1/4 page $390.00
    1/2 page $390.00
    full page $390.00
    position charge 0.25% of ad cost
    career / classified rate$2.72
    Net FSI rate charge (CPM)$87.00
  • inserts
  • quantity (confirm prior) 0
     
    publication specification
    6 column tabloid format to fit both Tabloid and broadsheet page in these papers. col W. 9.5 picas; Pg Depth 220 agates. Publishers rights reserved. Reservation & closing: Friday 3:30 prior
     
    booking deadline Fri 3:30PM CT
    material deadline Fri 3:30pm CT
  • ROP specifications
  • 1C - 1.5" 6C - 9.875"
    2C - 3.178" 7C - 0.0"
    3C - 4.85" 8C - 0.0"
    4C - 6.5" 9C - 0.0"
    5C - 8.187" 10C - 0.0"
  • CAREER specifications
  • 1C - 1.5" 6C - 9.875"
    2C - 3.178" 7C - 0.0"
    3C - 4.85" 8C - 0.0"
    4C - 6.5" 9C - 0.0"
    5C - 8.187" 10C - 0.0"
  • ROP standardized ad sizes
  • Banner 9.875"w x 3.0"h
    1/8 page (H) 4.85"w x 3.86"h
    1/8 page (V) 3.178"w x 7.0"h
    1/4 page (V) 4.85"w x 7.85"h
    1/3 page (H) 9.875"w x 5.5"h
    1/3 page (V) 4.85"w x 10.25"h
    1/2 page (H) 9.875"w x 7.85"h
    1/2 page (V) 4.85"w x 15.71"h
    3/4 page (V) 9.875"w x 11.25"h
    Page Dominant 8.187"w x 11.25"h
    Full page 9.875"w x 15.71"h
  • demographics
  • total population  
    males
    females
    total households  
    with children
    without children
    person / household
  • household income
  • average $
    percent over $60k %
    percent over $100k %
  • education
  • none %
    other %
    high school %
    trades %
    college %
    university %
  • labour force top industries
  • %
    %
    %
    %
    %
  • average household spending / yr
  • mortgage payments $4,596
    cell and internet $577
    home renovations $3,337
    rrsp's $1,916
    lotteries $147
    health insurance $373
    appliances $410
    furnishings $834
    computer hardware $361
    auto / truck purchase $3,135
    auto / truck lease $613
    air travel $382
  • agriculture
  • total number of farms 1,049
    livestock farms 18
    oilseed farms 168
    wheat farms 145
    farms using internet 349
    Report printed: July 12, 2025
    * Data is sourced from 2020-21 Totum Research Inc (How Geography Impacts Media Access, Usage and Engagement study) and modelled 2016 and 2021 Statistics Canada demographic and spending data. Data is unique to the community population categories shown in the table and applicable to the communities defined by the category occurring within the coverage area of the newspaper and not necessarily the newspaper as a whole.