Saskatoon, Your Saskatoon News
Research and support: Dan Senick
Bookings and material: Dan Senick
publication details market info
  • general
  • frequencymonthly
    publication daymonthly-1st
    ROP format6C tabloid
    career / classified format6C tabloid
    page depth220
    zoneSK-60MIN-SASKATOON
  • circulation
  • total circulation:10,026
     paid:26
     controlled:10,000
     electronic:
    confirmed: 2025/03/20
    basis: Publ. Statement-Free
  • ROP rates
  • rate type standard
    position charge 25% of ad cost
  • inserts
  • net FSI rate charge (CPM)$0.00
    quantity (confirm prior) 0
  • publication specification
  • Monthly Pub
  • deadlines
  • booking
    material
  • ROP specifications
  • 1C - 1.5" 6C - 9.875"
    2C - 3.187" 7C - 0.0"
    3C - 4.85" 8C - 0.0"
    4C - 6.5" 9C - 0.0"
    5C - 8.187" 10C - 0.0"
  • CAREER specifications
  • 1C - 1.5" 6C - 9.875"
    2C - 3.178" 7C - 0.0"
    3C - 4.85" 8C - 0.0"
    4C - 6.5" 9C - 0.0"
    5C - 8.187" 10C - 0.0"
  • ROP standardized ad sizes
  • Banner 9.875"w x 3.0"h
    1/8 page (H) 4.85"w x 4.0"h
    1/8 page (V) 3.187"w x 6.0"h
    1/4 page (V) 4.85"w x 7.85"h
    1/3 page (H) 9.875"w x 5.0"h
    1/3 page (V) 4.85"w x 10.25"h
    1/2 page (H) 9.875"w x 7.85"h
    1/2 page (V) 4.85"w x 15.5"h
    3/4 page (V) 9.875"w x 11.25"h
    Page Dominant 6.5"w x 11.25"h
    Full page 9.875"w x 15.5"h
  • population characteristics
  • total population 243,049
    age less than 35 46%
    age 55 and over 28%
    age 65 and over 16%
    visible minority 24%
    indigenous ancestry 12%
  • top labour force industries
  • health care and social assistance 15%
    retail trade 11%
    educational services 10%
    construction 8%
    professional, scientific and technical services 7%
  • household characteristics
  • total households 106,841
    average persons/household 2.43
  • household income
  • median $ 88,016
    average $ 103,945
  • average annual household spending
  • child care$ 569
    mortgage for living quarters$ 6,714
    tuition fees$ 1,649
    food from Stores$ 11,346
    food from Restaurants$ 3,821
    clothing and accessories$ 2,907
    games of chance$ 223
    government-run lotteries$ 131
    charitable contributions$ 737
    automobiles$ 1,415
    airplane travel$ 912
    package vacations$ 1,032
    health care services$ 257
    retirement/pension funding$ 4,159
    entertainment$ 1,306
  • agriculture
  • total farm operators (farms) 7
    total purchases of chemicals ($) $ 0M
    beef farms 1
    oilseed farms 0
    wheat farms 0
    Report printed: August 19, 2025
    Market Info data is based on the primary coverage area of each newspaper as derived from the best available circulation information. Data has been synthesized and updated based on information licensed under the Open Government Licence - Canada (Statistics Canada - Census of Population, Census of Agriculture, Survey of Household Spending, Geographic Attribute File; Agriculture and Agri-Food Canada - Annual Crop Inventory) and Canada Post.