Baldur / Glenboro Gazette
Research and support: AdCanada Media Inc. (info@adcanadamedia.ca)
Bookings and material: AdCanada Media Inc. (bookings@adcanadamedia.ca)
Group or publisher: Mike Johnson
publication details market info
  • general
  • frequencywkly m
    publication daythursday
    ROP format6C tabloid
    career / classified format6C tabloid
    page depth200
    zoneMB-60MIN-BRANDON
  • circulation
  • total circulation:1,396
     paid:1,396
     controlled:0
    audit date: 2018/05/31
    audit basis: CMCA-Paid
  • ROP rates
  • ROP open line rate$0.61
    colour 1/4 page $84.00
    1/2 page $139.00
    full page $139.00
    position charge 0.20% of ad cost
    career / classified rate$0.61
    Net FSI rate charge (CPM)$110.00
  • inserts
  • Insert quantity required 1,300
     
    special instructions
    Must be folded to maximum finished size no larger than 8.5" x 11"; Maximum weight 30g. Surcharge for flyers weighing more than 30g. Warehouse Hours 9am-5pm.
    shipping address
    Baldur Gazette-News 225 Elizabeth Avenue, Baldur, MB, R0K 0B0
     
    booking deadline Fri 5pm CT
    material deadline Mon 5pm CT
  • ROP specifications
  • 1C - 1.5" 6C - 10.25"
    2C - 3.25" 7C - 0.0"
    3C - 5.0" 8C - 0.0"
    4C - 6.75" 9C - 0.0"
    5C - 8.5" 10C - 0.0"
  • CAREER specifications
  • 1C - 1.5" 6C - 10.25"
    2C - 3.25" 7C - 0.0"
    3C - 5.0" 8C - 0.0"
    4C - 6.75" 9C - 0.0"
    5C - 8.5" 10C - 0.0"
  • ROP standardized ad sizes
  • Banner 10.25"w x 3.0"h
    1/8 page (H) 5.0"w x 3.86"h
    1/8 page (V) 3.25"w x 7.0"h
    1/4 page (V) 5.0"w x 7.85"h
    1/3 page (H) 10.25"w x 5.5"h
    1/3 page (V) 5.0"w x 10.25"h
    1/2 page (H) 10.25"w x 7.85"h
    1/2 page (V) 5.0"w x 14.21"h
    3/4 page (V) 10.25"w x 11.25"h
    Page Dominant 8.5"w x 11.25"h
    Full page 10.25"w x 14.21"h
  • regular features
  • AGRICULTURE - Local News
  • demographics
  • total population  
    males 2,304
    females 2,223
    total households  
    with children 434
    without children 566
    person / household 2.5
  • household income
  • average $44,422
    percent over $60k 24%
    percent over $100k 9%
  • education
  • none 27%
    other 72%
    high school 26%
    trades 11%
    college 18%
    university 17%
  • labour force top industries
  • Agriculture, forestry, fishing and hunting 41%
    Health care and social assistance 10%
    Educational services 8%
    Construction 7%
    Wholesale trade 4%
  • average household spending / yr
  • mortgage payments $2,755
    cell and internet $411
    home renovations $2,389
    rrsp's $568
    lotteries $111
    health insurance $268
    appliances $314
    furnishings $582
    computer hardware $205
    auto / truck purchase $2,017
    auto / truck lease $484
    air travel $234
  • agriculture
  • total number of farms 523
    livestock farms 17
    oilseed farms 38
    wheat farms 40
    farms using internet 193
    Report printed: September 25, 2020
    * This data is derived based on the coverage area of the newspaper or footprint as generally defined as those communities served with a minimum of 40% circulation penetration. Overall total circulation penetration will vary. The data source is TRIMAP Communications Inc. adapted from Statistics Canada (2006 Census DA Profile and 2006 Census of Agriculture CCS Profile) and adapted from Generation5 Famex data