Kipling Clipper
Research and support: AdCanada Media Inc. (info@adcanadamedia.ca)
Bookings and material: AdCanada Media Inc. (bookings@adcanadamedia.ca)
publication details market info
  • general
  • frequencycommun
    publication dayfriday
    ROP format6C tabloid
    career / classified format6C tabloid
    page depth220
    zoneSK-SOUTH EAST
  • circulation
  • total circulation:440
     paid:440
     controlled:0
     electronic:225
    audit date: 2024/02/26
    audit basis: Publ. Statement-Paid
  • ROP rates
  • Level 1 Open Gross$1.06
    Full Colour 1/4 page $89.00
    1/2 page $130.00
    full page $130.00
    position charge 0.10% of ad cost
    career / classified rate$1.06
    Net FSI rate charge (CPM)$145.00
  • inserts
  • quantity (confirm prior) 400
     
    publication specification
    6 column Tabloid format. Col. W. 9.5 picas; Pg. Depth 218 agates. Publisher's rights reserved. Reservation & closing: Friday 8
     
    booking deadline Mon 12pm CT
    material deadline Mon 3pm CT
  • ROP specifications
  • 1C - 1.5" 6C - 10.25"
    2C - 3.25" 7C - 0.0"
    3C - 5.0" 8C - 0.0"
    4C - 6.75" 9C - 0.0"
    5C - 8.5" 10C - 0.0"
  • CAREER specifications
  • 1C - 1.5" 6C - 10.25"
    2C - 3.25" 7C - 0.0"
    3C - 5.0" 8C - 0.0"
    4C - 6.75" 9C - 0.0"
    5C - 8.5" 10C - 0.0"
  • ROP standardized ad sizes
  • Banner 10.25"w x 3.0"h
    1/8 page (H) 5.0"w x 4.0"h
    1/8 page (V) 3.25"w x 6.0"h
    1/4 page (V) 5.0"w x 7.85"h
    1/3 page (H) 10.25"w x 5.0"h
    1/3 page (V) 5.0"w x 10.25"h
    1/2 page (H) 10.25"w x 7.85"h
    1/2 page (V) 5.0"w x 15.5"h
    3/4 page (V) 10.25"w x 11.25"h
    Page Dominant 6.75"w x 11.25"h
    Full page 9.875"w x 15.5"h
  • demographics
  • total population  
    males
    females
    total households  
    with children
    without children
    person / household
  • household income
  • average $
    percent over $60k %
    percent over $100k %
  • education
  • none %
    other %
    high school %
    trades %
    college %
    university %
  • labour force top industries
  • %
    %
    %
    %
    %
  • average household spending / yr
  • mortgage payments $3,238
    cell and internet $445
    home renovations $2,840
    rrsp's $755
    lotteries $124
    health insurance $330
    appliances $364
    furnishings $654
    computer hardware $221
    auto / truck purchase $1,874
    auto / truck lease $459
    air travel $232
  • agriculture
  • total number of farms 166
    livestock farms 5
    oilseed farms 28
    wheat farms 15
    farms using internet 65
    Report printed: July 12, 2025
    * Data is sourced from 2020-21 Totum Research Inc (How Geography Impacts Media Access, Usage and Engagement study) and modelled 2016 and 2021 Statistics Canada demographic and spending data. Data is unique to the community population categories shown in the table and applicable to the communities defined by the category occurring within the coverage area of the newspaper and not necessarily the newspaper as a whole.