Prairie Post (Regional: SW Saskatchewan and Southern Alberta)
Research and support: AdCanada Media Inc. (info@adcanadamedia.ca)
Bookings and material: AdCanada Media Inc. (bookings@adcanadamedia.ca)
publication details market info
  • general
  • frequencywkly m
    publication daythursday
    ROP format6C tabloid
    career / classified format10C tabloid
    page depth224
    zoneSK-SOUTH WEST
  • circulation
  • total circulation:6,472
     paid:0
     controlled:6,472
     electronic:
    audit date: 2024/11/13
    audit basis: Publisher Sworn - Free
  • ROP rates
  • Level 1 Open Gross$1.66
    Full Colour 1/4 page $199.00
    1/2 page $199.00
    full page $199.00
    position charge 0.15% of ad cost
    career / classified rate$1.66
    Net FSI rate charge (CPM)$85.00
  • inserts
  • quantity (confirm prior) 6,472
     
    publication specification
    6 column Tabloid format. Col. W. 9.5 picas; Pg. Depth 220 agates. Publisher's rights reserved. Reservation & closing: Friday noon Previous.
     
    booking deadline Thur 12pm CST
    material deadline Fri 2pm CST
  • ROP specifications
  • 1C - 1.5" 6C - 10.25"
    2C - 3.25" 7C - 0.0"
    3C - 5.0" 8C - 0.0"
    4C - 6.75" 9C - 0.0"
    5C - 8.5" 10C - 0.0"
  • CAREER specifications
  • 1C - 1.5" 6C - 10.25"
    2C - 3.25" 7C - 0.0"
    3C - 5.0" 8C - 0.0"
    4C - 6.75" 9C - 0.0"
    5C - 8.5" 10C - 0.0"
  • ROP standardized ad sizes
  • Banner 10.25"w x 3.0"h
    1/8 page (H) 5.0"w x 3.86"h
    1/8 page (V) 3.25"w x 7.0"h
    1/4 page (V) 5.0"w x 7.85"h
    1/3 page (H) 10.25"w x 5.5"h
    1/3 page (V) 5.0"w x 10.25"h
    1/2 page (H) 10.25"w x 7.85"h
    1/2 page (V) 5.0"w x 16.0"h
    3/4 page (V) 10.25"w x 11.25"h
    Page Dominant 8.5"w x 11.25"h
    Full page 10.25"w x 16.0"h
  • regular features
  • AGRICULTURE - Local News Weekly
    BUSINESS - Business Directory Weekly
    CLASSIFIED - Services Directory Weekly
    ENTERTAINMENT - Crossword Puzzle/Comics/Horoscope Weekly
    EVENTS - Local Calendar of Events Weekly
  • demographics
  • total population  
    males
    females
    total households  
    with children
    without children
    person / household
  • household income
  • average $
    percent over $60k %
    percent over $100k %
  • education
  • none %
    other %
    high school %
    trades %
    college %
    university %
  • labour force top industries
  • %
    %
    %
    %
    %
  • average household spending / yr
  • mortgage payments $0
    cell and internet $0
    home renovations $0
    rrsp's $0
    lotteries $0
    health insurance $0
    appliances $0
    furnishings $0
    computer hardware $0
    auto / truck purchase $0
    auto / truck lease $0
    air travel $0
  • agriculture
  • total number of farms 0
    livestock farms 0
    oilseed farms 0
    wheat farms 0
    farms using internet 0
    Report printed: November 21, 2024
    * Data is sourced from 2020-21 Totum Research Inc (How Geography Impacts Media Access, Usage and Engagement study) and modelled 2016 and 2021 Statistics Canada demographic and spending data. Data is unique to the community population categories shown in the table and applicable to the communities defined by the category occurring within the coverage area of the newspaper and not necessarily the newspaper as a whole.