Prairie Post (Regional: SW Saskatchewan and Southern Alberta)
Research and support: AdCanada Media Inc. (info@adcanadamedia.ca)
Bookings and material: AdCanada Media Inc. (bookings@adcanadamedia.ca)
publication details market info
  • general
  • frequencyweekly
    publication daythursday
    ROP format6C tabloid
    career / classified format10C tabloid
    page depth224
    zoneSK-SOUTH WEST
  • circulation
  • total circulation:6,472
     paid:0
     controlled:6,472
     electronic:
    confirmed: 2024/11/13
    basis: Publ. Statement-Free
  • ROP rates
  • rate type standard
    position charge 15% of ad cost
  • inserts
  • net FSI rate charge (CPM)$85.00
    quantity (confirm prior) 6,472
  • publication specification
  • 6 column Tabloid format. Col. W. 9.5 picas; Pg. Depth 220 agates. Publisher's rights reserved. Reservation & closing: Friday noon Previous.
  • deadlines
  • booking Thur 12pm CT
    material Fri 2pm CT
  • ROP specifications
  • 1C - 1.5" 6C - 10.25"
    2C - 3.25" 7C - 0.0"
    3C - 5.0" 8C - 0.0"
    4C - 6.75" 9C - 0.0"
    5C - 8.5" 10C - 0.0"
  • CAREER specifications
  • 1C - 1.5" 6C - 10.25"
    2C - 3.25" 7C - 0.0"
    3C - 5.0" 8C - 0.0"
    4C - 6.75" 9C - 0.0"
    5C - 8.5" 10C - 0.0"
  • ROP standardized ad sizes
  • Banner 10.25"w x 3.0"h
    1/8 page (H) 5.0"w x 4.0"h
    1/8 page (V) 3.25"w x 6.0"h
    1/4 page (V) 5.0"w x 7.85"h
    1/3 page (H) 10.25"w x 5.0"h
    1/3 page (V) 5.0"w x 10.25"h
    1/2 page (H) 10.25"w x 7.85"h
    1/2 page (V) 5.0"w x 16.0"h
    3/4 page (V) 10.25"w x 11.25"h
    Page Dominant 6.75"w x 11.25"h
    Full page 10.25"w x 16"h
  • regular features
  • AGRICULTURE - Local News Weekly
    BUSINESS - Business Directory Weekly
    CLASSIFIED - Services Directory Weekly
    ENTERTAINMENT - Crossword Puzzle/Comics/Horoscope Weekly
    EVENTS - Local Calendar of Events Weekly
  • population characteristics
  • total population 82,904
    age less than 35 44%
    age 55 and over 32%
    age 65 and over 17%
    visible minority 12%
    indigenous ancestry 4%
  • top labour force industries
  • agriculture, forestry, fishing and hunting 24%
    health care and social assistance 10%
    manufacturing 8%
    retail trade 8%
    construction 6%
  • household characteristics
  • total households 34,650
    average persons/household 2.49
  • household income
  • median $ 81,510
    average $ 95,501
  • average annual household spending
  • child care$ 540
    mortgage for living quarters$ 6,918
    tuition fees$ 1,624
    food from Stores$ 10,641
    food from Restaurants$ 3,811
    clothing and accessories$ 2,993
    games of chance$ 207
    government-run lotteries$ 126
    charitable contributions$ 750
    automobiles$ 1,440
    airplane travel$ 971
    package vacations$ 1,018
    health care services$ 265
    retirement/pension funding$ 3,677
    entertainment$ 1,290
  • agriculture
  • total farm operators (farms) 8,085
    total purchases of chemicals ($) $ 160M
    beef farms 2,469
    oilseed farms 267
    wheat farms 1,718
    Report printed: September 09, 2025
    Market Info data is based on the primary coverage area of each newspaper as derived from the best available circulation information. Data has been synthesized and updated based on information licensed under the Open Government Licence - Canada (Statistics Canada - Census of Population, Census of Agriculture, Survey of Household Spending, Geographic Attribute File; Agriculture and Agri-Food Canada - Annual Crop Inventory) and Canada Post.