Hanna Herald
Research and support: AdCanada Media Inc. (info@adcanadamedia.ca)
Bookings and material: AdCanada Media Inc. (bookings@adcanadamedia.ca)
publication details market info
  • general
  • frequencywkly m
    publication daywednesday
    ROP format10C tabloid
    career / classified format10C tabloid
    page depth143
    zoneAB-CENTRAL (SOUTH EAST)
  • circulation
  • total circulation:262
     paid:262
     controlled:0
     electronic:
    audit date: 2022/02/22
    audit basis: Publisher Sworn-Paid
  • ROP rates
  • Level 1 Open Gross$0.87
    Full Colour 1/4 page $71.00
    1/2 page $122.00
    full page $223.00
    position charge 0.25% of ad cost
    career / classified rate$0.87
    Net FSI rate charge (CPM)$110.00
  • inserts
  • quantity (confirm prior) 262
     
    publication specification
    Publishers rights reserved. Reservations & closing: Thurs 5 p.m.
     
    booking deadline Thu 12pm MT
    material deadline Thu 12pm MT
  • ROP specifications
  • 1C - 0.0" 6C - 6.125"
    2C - 2.0" 7C - 7.19"
    3C - 3.0" 8C - 8.25"
    4C - 4.0" 9C - 0.0"
    5C - 5.0" 10C - 10.25"
  • CAREER specifications
  • 1C - 0.0" 6C - 6.125"
    2C - 2.0" 7C - 7.19"
    3C - 3.0" 8C - 8.25"
    4C - 4.0" 9C - 0.0"
    5C - 5.0" 10C - 10.25"
  • ROP standardized ad sizes
  • Banner 10.25"w x 3.0"h
    1/8 page (H) 5.0"w x 3.25"h
    1/8 page (V) 2.0"w x 7.0"h
    1/4 page (V) 5.0"w x 5.71"h
    1/3 page (H) 10.25"w x 4.33"h
    1/3 page (V) 5.0"w x 7.621"h
    1/2 page (H) 10.25"w x 5.71"h
    1/2 page (V) 5.0"w x 11.43"h
    3/4 page (V) 10.25"w x 8.5"h
    Page Dominant 8.5"w x 8.5"h
    Full page 10.25"w x 11.43"h
  • regular features
  • AGRICULTURE - Local News Weekly
    AUTOMOTIVE - Vehicle Sales Weekly
    CLASSIFIED - Services Directory Weekly
    ENTERTAINMENT - Crossword Puzzle/Comics/Horoscope Weekly
    ENTERTAINMENT - Movie Listings/Reviews Weekly
    ENTERTAINMENT - Performing Arts, Concerts Weekly
    EVENTS - Local Calendar of Events Weekly
    LIFESTYLE - Health & Wellness Weekly
    TOURISM/TRAVEL - Local Attractions Weekly
    WEATHER - Forecasts Weekly
  • demographics
  • total population  
    males 1,939
    females 1,908
    total households  
    with children 352
    without children 396
    person / household 2.4
  • household income
  • average $61,558
    percent over $60k 42%
    percent over $100k 17%
  • education
  • none 20%
    other 80%
    high school 32%
    trades 16%
    college 20%
    university 10%
  • labour force top industries
  • Retail trade 14%
    Health care and social assistance 11%
    Agriculture, forestry, fishing and hunting 11%
    Mining and oil and gas extraction 10%
    Accommodation and food services 7%
  • average household spending / yr
  • mortgage payments $4,378
    cell and internet $541
    home renovations $3,184
    rrsp's $1,105
    lotteries $129
    health insurance $339
    appliances $377
    furnishings $753
    computer hardware $296
    auto / truck purchase $3,235
    auto / truck lease $588
    air travel $375
  • agriculture
  • total number of farms 162
    livestock farms 4
    oilseed farms 3
    wheat farms 18
    farms using internet 49
    Report printed: January 27, 2023
    * Data is sourced from 2020-21 Totum Research Inc (How Geography Impacts Media Access, Usage and Engagement study) and modelled 2016 and 2021 Statistics Canada demographic and spending data. Data is unique to the community population categories shown in the table and applicable to the communities defined by the category occurring within the coverage area of the newspaper and not necessarily the newspaper as a whole.