High Prairie / Falher South Peace News*
Research and support: AdCanada Media Inc. (info@adcanadamedia.ca)
Bookings and material: AdCanada Media Inc. (bookings@adcanadamedia.ca)
publication details market info
  • general
  • frequencywkly m
    publication daywednesday
    ROP format6C tabloid
    career / classified format6C tabloid
    page depth220
    zoneAB-PEACE COUNTRY & NORTH
  • circulation
  • total circulation:1,173
     paid:939
     controlled:234
     electronic:
    audit date: 2024/02/01
    audit basis: CMCA-Paid
  • ROP rates
  • Level 1 Open Gross$0.84
    Full Colour 1/4 page $75.00
    1/2 page $89.00
    full page $123.00
    position charge N/A
    career / classified rate$0.84
    Net FSI rate charge (CPM)$110.00
  • inserts
  • quantity (confirm prior) 1,600
     
    publication specification
    Publishers rights reserved. Reservations & closing: Wed. 5 p.m.
     
    booking deadline Wed 4:30pm MT
    material deadline Thu 4pm MT
  • ROP specifications
  • 1C - 1.5" 6C - 10.25"
    2C - 3.25" 7C - 0.0"
    3C - 5.0" 8C - 0.0"
    4C - 6.75" 9C - 0.0"
    5C - 8.5" 10C - 0.0"
  • CAREER specifications
  • 1C - 1.5" 6C - 10.25"
    2C - 3.25" 7C - 0.0"
    3C - 5.0" 8C - 0.0"
    4C - 6.75" 9C - 0.0"
    5C - 8.5" 10C - 0.0"
  • ROP standardized ad sizes
  • Banner 10.25"w x 3.0"h
    1/8 page (H) 5.0"w x 3.86"h
    1/8 page (V) 3.25"w x 7.0"h
    1/4 page (V) 5.0"w x 7.85"h
    1/3 page (H) 10.25"w x 5.5"h
    1/3 page (V) 5.0"w x 10.25"h
    1/2 page (H) 10.25"w x 7.85"h
    1/2 page (V) 5.0"w x 15.71"h
    3/4 page (V) 10.25"w x 11.25"h
    Page Dominant 8.5"w x 11.25"h
    Full page 10.25"w x 15.71"h
  • demographics
  • total population  
    males
    females
    total households  
    with children
    without children
    person / household
  • household income
  • average $
    percent over $60k %
    percent over $100k %
  • education
  • none %
    other %
    high school %
    trades %
    college %
    university %
  • labour force top industries
  • %
    %
    %
    %
    %
  • average household spending / yr
  • mortgage payments $4,294
    cell and internet $520
    home renovations $2,824
    rrsp's $1,224
    lotteries $122
    health insurance $310
    appliances $337
    furnishings $724
    computer hardware $292
    auto / truck purchase $2,908
    auto / truck lease $611
    air travel $339
  • agriculture
  • total number of farms 534
    livestock farms 5
    oilseed farms 144
    wheat farms 30
    farms using internet 163
    Report printed: July 15, 2024
    * Data is sourced from 2020-21 Totum Research Inc (How Geography Impacts Media Access, Usage and Engagement study) and modelled 2016 and 2021 Statistics Canada demographic and spending data. Data is unique to the community population categories shown in the table and applicable to the communities defined by the category occurring within the coverage area of the newspaper and not necessarily the newspaper as a whole.