Minnedosa Tribune
Research and support: AdCanada Media Inc. (info@adcanadamedia.ca)
Bookings and material: AdCanada Media Inc. (bookings@adcanadamedia.ca)
Group or publisher: Darryl Holyk
publication details market info
  • general
  • frequencywkly m
    publication dayfriday
    ROP format6C tabloid
    career / classified format6C tabloid
    page depth200
    zoneMB-60MIN-BRANDON
  • circulation
  • total circulation:1,743
     paid:1,487
     controlled:256
    audit date: 2019/05/27
    audit basis: CMCA-Paid
  • ROP rates
  • ROP open line rate$0.76
    colour 1/4 page $123.00
    1/2 page $137.00
    full page $137.00
    position charge 0.20% of ad cost
    career / classified rate$0.78
    Net FSI rate charge (CPM)$120.00
  • inserts
  • Insert quantity required 1,670
     
    special instructions
    Must be folded to maximum finished size no larger than 8" x 11"; Maximum weight 35g. $86 cpm for flyers 1-15g, $87 cpm for flyers 16-20g, $88 cpm for flyers 21-25g, $89 cpm for flyers 26-30g, $92 cpm for flyers 36-40g, $94 cpm for flyers 41-45g, $96 cpm for flyers 46-50g. $60 folding charge for oversize flyers. Warehouse hours: 8:30 - 4.
    shipping address
    Minnedosa Tribune 14-3rd Ave. SW, Minnedosa, MB, R0J 1E0
     
    booking deadline Mon 4pm CT
    material deadline Mon 4pm CT
  • ROP specifications
  • 1C - 1.5" 6C - 10.25"
    2C - 3.25" 7C - 0.0"
    3C - 5.0" 8C - 0.0"
    4C - 6.75" 9C - 0.0"
    5C - 8.5" 10C - 0.0"
  • CAREER specifications
  • 1C - 1.5" 6C - 10.25"
    2C - 3.25" 7C - 0.0"
    3C - 5.0" 8C - 0.0"
    4C - 6.75" 9C - 0.0"
    5C - 8.5" 10C - 0.0"
  • ROP standardized ad sizes
  • Banner 10.25"w x 3.0"h
    1/8 page (H) 5.0"w x 3.86"h
    1/8 page (V) 3.25"w x 7.0"h
    1/4 page (V) 5.0"w x 7.85"h
    1/3 page (H) 10.25"w x 5.5"h
    1/3 page (V) 5.0"w x 10.25"h
    1/2 page (H) 10.25"w x 7.85"h
    1/2 page (V) 5.0"w x 14.21"h
    3/4 page (V) 10.25"w x 11.25"h
    Page Dominant 8.5"w x 11.25"h
    Full page 10.25"w x 14.21"h
  • demographics
  • total population  
    males 2,035
    females 2,201
    total households  
    with children 415
    without children 516
    person / household 2.3
  • household income
  • average $48,215
    percent over $60k 24%
    percent over $100k 8%
  • education
  • none 23%
    other 77%
    high school 23%
    trades 18%
    college 18%
    university 19%
  • labour force top industries
  • Agriculture, forestry, fishing and hunting 16%
    Health care and social assistance 14%
    Retail trade 13%
    Public administration 8%
    Educational services 7%
  • average household spending / yr
  • mortgage payments $2,762
    cell and internet $400
    home renovations $2,508
    rrsp's $497
    lotteries $112
    health insurance $303
    appliances $341
    furnishings $604
    computer hardware $185
    auto / truck purchase $2,031
    auto / truck lease $472
    air travel $248
  • agriculture
  • total number of farms 179
    livestock farms 6
    oilseed farms 30
    wheat farms 24
    farms using internet 69
    Report printed: September 25, 2020
    * This data is derived based on the coverage area of the newspaper or footprint as generally defined as those communities served with a minimum of 40% circulation penetration. Overall total circulation penetration will vary. The data source is TRIMAP Communications Inc. adapted from Statistics Canada (2006 Census DA Profile and 2006 Census of Agriculture CCS Profile) and adapted from Generation5 Famex data